ZAKA launched this initiative to help marketing professionals confidently integrate AI into their daily work and long-term strategies. The program focuses on practical, hands-on skills, showing how AI can enhance creativity, improve decision-making, and streamline campaigns without replacing the human insight that great marketing relies on.
Language
English
Format
Online
Outcome
Get certified upon completing the Course
Discover the perfect blend of marketing fundamentals and cutting edge AI tools to drive growth, creativity, and efficiency in your campaigns
Upcoming Cohorts
Register your interest to get details about our upcoming cohort.
Language
English
Format
Online
Certificate
Get Certified Once You Complete The Course
It is an initiative designed to help startups, SMEs, and enterprise teams use Artificial Intelligence to plan, execute, and scale marketing strategies.
Through hands-on training and practical programs, marketers learn how to apply AI to everyday workflows, from content creation and campaign optimization to insights and automation.
The future of marketing is powered by AI. We help marketers, teams, and organizations master AI for content creation, campaign optimization, customer insights, and marketing automation. Get ready to:
Hands-on, practical programs designed to help marketers and teams apply AI in real-world workflows. Learn to optimize campaigns, create high-impact content, gain insights, and automate marketing tasks effectively.
Connect, network, and learn from like-minded professionals. Our events bring together AI enthusiasts, marketers, and industry experts to share knowledge, best practices, and inspiration.
Interactive sessions led by industry experts to deepen your understanding of AI in marketing. From live demos to actionable strategies, you’ll walk away with skills you can use immediately.
Explore how AI can transform your marketing approach with our Marketing in the Age of AI training. This program is designed for marketing leaders and strategists seeking innovative solutions.
Marketing Plan
Target Audience
Market Research
Brand Positioning
Content Strategy
Visual identity
Competetive Analysis
Skills Gained
Learning Outcomes
You will develop a strong foundation in Artificial Intelligence, discovering its various domains and applications. This module equips you with the essential knowledge to confidently navigate AI-powered solutions.
Skills Gained
Learning Outcomes
You will learn to leverage AI tools to streamline the traditionally time-consuming process of market research. By the end of this module, you will have efficient workflows and actionable strategies to make faster, data-driven decisions
Skills Gained
Learning Outcomes
You will leave this module with practical tools in hand, including pre-designed prompts, structured flows for marketing campaigns, and AI-powered strategies. By the end, you’ll have hands-on experience and resources to immediately apply LLMs in your marketing initiatives.
Skills Gained
Learning Outcomes
You will learn how to create comprehensive content and social media strategies, blending online and offline marketing approaches. By the end of this module, you will have structured plans, workflows, and AI-powered techniques to execute campaigns effectively across all channels.
Skills Gained
Learning Outcomes
You will learn how to leverage AI tools to streamline key product management tasks, such as drafting requirements, designing prototypes, and aligning with stakeholders. By the end of this module, you will have actionable workflows and strategies for incorporating AI features into your product roadmap to meet client expectations effectively.
Learning Outcomes
You will learn how to utilize AI to not only gather and act on feedback but also predict future campaign success and customer needs. By the end of this module, you will have the skills to create data-driven strategies that refine marketing efforts and proactively adapt to market dynamics.
Skills Gained
Learning Outcomes
You will explore the ethical landscape every marketer needs to navigate when using AI. From tackling bias and IP issues to maintaining transparency, this module will equip you with practical knowledge and frameworks to ensure responsible and trustworthy marketing practices. By the end, you’ll have tools and insights to make ethically sound decisions in your AI-powered strategies.
Marketing and growth teams
Digital marketing professionals
Marketing agencies and consultants
Startups and scale-ups
Enterprises modernizing their marketing strategy
Students
No prior experience with AI is required. The course covers foundational concepts before diving into practical applications
Absolutely! This course is highly practical, with interactive exercises, real-world scenarios, and step-by-step guidance to ensure you gain hands-on experience throughout the sessions.
The course spans 4 weeks, with structured sessions to ensure a comprehensive and engaging learning experience
Yes! The courses are designed for both individuals and teams. Whether you want to enhance your skills independently or collaborate as a team, you’re welcome to join.
By the end of the course, you’ll have practical skills in using AI for market research, content strategies, campaign optimization, and ethical decision-making in marketing.
Yes, participants who complete the course will receive a certificate of completion.
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